Campaign: Golden 1 Center

Objective

Showcase AECOM’s design of Golden 1 Center, home of the NBA Sacramento Kings – the world’s first LEED Platinum certified arena and a uniquely urban, open, and technologically advanced venue – to enhance the company profile and drive business development for AECOM’s Sports practice.

Components

  • Video featuring CEOs of the Kings and AECOM and design team on the construction site [link]
  • Microsite highlighting building features in playful basketball lingo [link]
  • Press release [link]
  • Project page on aecom.com [link]
  • Social media posts

 

 

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